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What is SEO (Search Engine Optimization) ?

  


SEO means the process of improving your site to increase its visibility when people search for products or services related to your business in Google, Bing, and other search engines the more likely you are to garner attention and attract prospective and existing customers to your business with best SEO Company in Jhansi.

Why is SEO important for marketing?

SEO is a fundamental part of digital marketing. Search is often the primary source of digital traffic for brands and complements other marketing channels. It is the foundation of a holistic marketing ecosystem. When you understand what your website users want, you can then implement that knowledge across your campaigns across your website, across your social media properties.

 


What are the benefits of SEO? 

The benefits of SEO are plentiful. Since Google ranks sites that provide the best content to users, a lot of tactics and strategies that improve SEO with digital marketing company in jhansi & website development company, also makes your website a more effective place for users.  

·          Establish brand awareness 

This increases your brand awareness, to encourage more people to purchase your products/services from SEO company in Jhansi When you focus on SEO efforts, you get more visitor traffic to your website.

 

·          Makes your website mobile-friendly

If the experience on a mobile device is poor for visitors, they will be less likely to stay on your website to explore more content. Google shared that you should focus on the user experience of those that visit your website through their mobile device. 

 

·          Increase sales through inbound leads  

They are the ones who discover you which means you have less work to do to close the sale. Unlike outbound sales, which requires calling, emailing, etc. People are already searching for that product/service on search engines when they find you.

 

·          Improves website user experience 

 They want their users to discover high-quality content, so they give priority to sites that create content and web pages with this goal in mind. Google has announced that the user experience of your website, will help you rank higher by sarch engines. 

What’s the main types of SEO?



There are three types of SEO that you should implement in order to give your website the best chance of improving its position on the SERPs. The SEO industry has come with different types of SEO. Each type is responsible for a number of SEO rules.

 

On-page SEO- This involves keyword research and using keywords in high-quality content on different webpages on your site. 

 

Off-page SEO- Helps to strengthen the relationship your website has with other websites. This particularly focuses on building backlinks, which are getting a large number of websites to link back to your website.  

 

Technical SEO- This involves things like site speed, indexing, crawlability, mobile friendliness, site architecture, structured data, security


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